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> > 컴퓨터 일반도서 > Game > Game Design

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Social Game Design: Monetization Methods and Mechanics
출판사 : Morgan Kaufmann
저 자 : Fields
ISBN : 9780240817668
발행일 : 2011-10
도서종류 : 외국도서
발행언어 : 영어
페이지수 : 278
판매가격 : 49,000원
판매여부 : 재고확인요망
주문수량 : [+]수량을 1개 늘입니다 [-]수량을 1개 줄입니다

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   Social Game Design: Monetization Methods and Mechanics 목차
Introduction; A brief history of online game monetization; Industry terms; Game type vs monetization strategy; What can you do in design to help a one-time purchase game?; Design tactics for advergames; Designing for episodic content and paid unlocks; Design tactics for a purely subscription game; How to design for a free to play game with a subscription option; How to design virtual goods for your game; Currencies; Game Economy; Design considerations for combination systems; Why free-to-play is the present and future of online gaming; Review / Summary
   도서 상세설명   

hem. This book will inspire you to apply these principles in order to meet the challenges of this new space, creating original games that both delight players and generate profit. We'll talk about different business models, how to acquire and keep players, how to sell virtual goods, and how to keep players coming back day after day.

With Social Game Design, you'll:

Discover how and why a social game design makes money, using real-world examples, including Farmville, Empires & Allies, Ravenwood Fair, League of Legends, Jimmy Buffet's Margaritaville, Pocket Legends, Words With Friends, World of Warcraft, and more.
Gain insight in a collection of interviews with industry professionals from Zynga, Microsoft, Spacetime, OMGPop, and other top companies.
Get inspired to create your own unique game
Learn how to launch profitable games and harvest user analytics to make them even better.

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